INTERACTIVE DEMOPartner program
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PARTNER INTELLIGENCE

From curiosity to commerce.

A clearer picture of what people discover, desire and come back for.

Sample dataSample through 3 Oct
Attributed revenue
€116,906.40

↗ 9.1%vs prior period€115,782.32 after refunds

Confirmed orders
1,179

↗ 9.6%vs prior period€99.16 average order

Customers who ordered
896

233 returning in recorded history

Product-view activity
Order conversioni
17.5%

1,126 orders fulfilled

Fulfilment activity
THE BIGGER PICTURE

A little momentum.

Merchant-confirmed revenue and orders, together.

€116,906.40gross attributed revenue4 Sept — 3 Oct
3 Oct€4,318.10Revenue42Confirmed orders
Revenue and confirmed orders. Revenue and Confirmed orders over 30 points. Exact values follow in the data table.€00€1.3K13€2.5K25€3.8K38€5K504 Sept14 Sept23 Sept3 Oct
View chart dataHover or use arrow keys to explore
PeriodRevenueConfirmed orders
4 Sept€3,652.4036
5 Sept€3,461.1036
6 Sept€3,277.3032
7 Sept€3,823.6039
8 Sept€3,971.2039
9 Sept€4,060.2042
10 Sept€4,736.6048
11 Sept€3,993.8041
12 Sept€3,850.7038
13 Sept€3,750.6038
14 Sept€3,444.8035
15 Sept€3,028.6031
16 Sept€3,695.6035
17 Sept€3,756.3037
18 Sept€4,235.7043
19 Sept€4,298.4046
20 Sept€4,309.5041
21 Sept€4,285.8044
22 Sept€3,917.0040
23 Sept€3,502.5038
24 Sept€4,010.7040
25 Sept€3,353.6034
26 Sept€3,259.9033
27 Sept€3,720.2038
28 Sept€4,151.3041
29 Sept€3,855.7039
30 Sept€4,589.3045
1 Oct€4,124.0043
2 Oct€4,471.9045
3 Oct€4,318.1042
Only merchant-confirmed orders contribute to revenue.Refunds €1,124.08
INTENT, IN MOTION

From discovery to fulfilment.

Observed actions at each step of the journey.

Observed stages
014,255Intent
Observed actors who expressed a categorized intent.
023,915Discovery
Observed actors who viewed a product.
032,213Desire
Explicit saves; an action, not an inferred emotion.
041,489Consideration
Actors with an observed cart interaction.
051,064Checkout
Actors who started a checkout; no order implied.
06896Purchase
Customers with a merchant-confirmed completed order.
07856Fulfilment
Customers with a merchant-confirmed fulfilled order.

An expressed intent, a save, a confirmed outcome. These are observed stages, not a causal conversion funnel; a person may appear in more than one stage.

THE PEOPLE WHO RETURN

Familiar faces.

Behavioural groups, within recorded history.

4,255ACTORS

Observed actors include identified customers and anonymous sessions. Identities are site-scoped and are not deduplicated across websites.

WHAT PEOPLE ARE LOOKING FOR

A sense of direction.

Ranked categories of expressed demand.

Intent categorySignalsOrdersOrders / signal actorsRevenue
01Discover options
3,80734.0% of signals44931.0%€49,100.69
02Find a gift
2,80025.0% of signals28326.6%€26,888.48
03Compare options
2,01618.0% of signals20026.1%€18,705.03
04Find value
1,56714.0% of signals15325.7%€14,028.76
05Buy again
1,0079.0% of signals9424.6%€8,183.44

Ratio of orders to observed intent actors in each category, including anonymous sessions. It is not a matched conversion rate; repeat orders may exceed 100%.

CURIOSITY OVER TIME

Small signals add up.

Expressed intent, saves and completed fulfilment.

11,197expressed intent signals
3 Oct380Intent121Saves26Fulfilled
Intent and fulfilment trend. Intent and Saves and Fulfilled over 30 points. Exact values follow in the data table.01252503755004 Sept14 Sept23 Sept3 Oct
View chart dataHover or use arrow keys to explore
PeriodIntentSavesFulfilled
4 Sept33910735
5 Sept33010535
6 Sept3169632
7 Sept35411239
8 Sept37611738
9 Sept39812541
10 Sept42413647
11 Sept39512240
12 Sept36911337
13 Sept36011337
14 Sept33910734
15 Sept3089331
16 Sept33610535
17 Sept35210937
18 Sept39712542
19 Sept41913245
20 Sept40512440
21 Sept41613143
22 Sept38812139
23 Sept36111237
24 Sept35711539
25 Sept32810034
26 Sept33110033
27 Sept37211637
28 Sept40012540
29 Sept40012039
30 Sept42713344
1 Oct41212642
2 Oct40813028
3 Oct38012126
CONNECTIONS THAT LAST

A reason to come back.

Weekly repeat-order retention by first observed purchase cohort.

Lower retentionHigher
First observedCustomersWeek 0Week 1Week 2Week 3Week 4Week 5Week 6Week 7Revenue
5 Sept111€10,956.88
12 Sept122€12,052.57
19 Sept133€13,148.26
26 Sept143€14,243.93
3 Oct154€15,339.62
Choose a cell to explore a cohort.

Sample first-observed-purchase cohorts within retained attributed order history; cells show subsequent weekly purchase retention. A dash means the week has not elapsed. Groups smaller than five are not displayed.

MAKE ROOM FOR WHAT’S NEXT

A possible next chapter.

Explore a 30-day net revenue scenario.

Scenario · not recorded revenue
€115,782.30illustrative 30-day net revenue
Illustrative range€86,836.73 — €144,727.88
Day 30€115,782.30Observed pace continued€115,782.30Your scenario
Illustrative 30-day revenue scenario. Observed pace continued and Your scenario over 31 points. Exact values follow in the data table.€0€50K€100K€150K€200KDay 0Day 10Day 20Day 30
View chart dataHover or use arrow keys to explore
PeriodObserved pace continuedYour scenario
Day 0€0.00€0.00
Day 1€3,859.41€3,859.41
Day 2€7,718.82€7,718.82
Day 3€11,578.23€11,578.23
Day 4€15,437.64€15,437.64
Day 5€19,297.05€19,297.05
Day 6€23,156.46€23,156.46
Day 7€27,015.87€27,015.87
Day 8€30,875.28€30,875.28
Day 9€34,734.69€34,734.69
Day 10€38,594.10€38,594.10
Day 11€42,453.51€42,453.51
Day 12€46,312.92€46,312.92
Day 13€50,172.33€50,172.33
Day 14€54,031.74€54,031.74
Day 15€57,891.15€57,891.15
Day 16€61,750.56€61,750.56
Day 17€65,609.97€65,609.97
Day 18€69,469.38€69,469.38
Day 19€73,328.79€73,328.79
Day 20€77,188.20€77,188.20
Day 21€81,047.61€81,047.61
Day 22€84,907.02€84,907.02
Day 23€88,766.43€88,766.43
Day 24€92,625.84€92,625.84
Day 25€96,485.25€96,485.25
Day 26€100,344.66€100,344.66
Day 27€104,204.07€104,204.07
Day 28€108,063.48€108,063.48
Day 29€111,922.89€111,922.89
Day 30€115,782.30€115,782.30

Assumes the observed daily net revenue average continues for 30 days, with order value and refund rate held constant. The slider changes volume only. The range is illustrative, not a statistical confidence interval. Illustrative continuation of observed daily net revenue; range is ±25%, not a confidence interval.

THE LATEST CONNECTIONS

Small moments.

Categorized sample activity.

  1. Order confirmedAtelier HomeDiscover options
    €86.00
  2. An item savedWeekend Studio · sampleFind a gift
  3. Intent expressedEveryday Rituals · sampleCompare options
  4. Order fulfilledAtelier HomeFind value
  5. Checkout startedWeekend Studio · sampleBuy again
  6. Order confirmedEveryday Rituals · sampleDiscover options
    €91.50
  7. Cart updatedAtelier HomeFind a gift
  8. Product discoveredWeekend Studio · sampleCompare options

Customer identities and conversation text stay out of this view.